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Writing

Writing for me is like conducting an orchestra of words and ideas. I know I’ve done a great job when my work is music to your ears. I can write original content that artfully expresses your key messages and resonates with your target audience.

My signature style

Clients chose me to write everything from website copy to reports because they like my signature style. I write simply, directly and concisely, just the way the English language reads best. My sentences roll together seamlessly with a logical flow. I express ideas in ways that anyone can understand and create ‘sticky’ taglines that people remember. I take the time to get to know my clients so that I can write in their unique voice.

What I write

While I can produce original content for almost anything, I most commonly write:

  • Website copy
  • Reports
  • Brochures
  • Newsletters
  • Speeches.

Outside consultants are better

I don’t need to be an expert on your business to write compellingly for you. It’s actually better to have an outside consultant like me to ensure that you speak to your target audience and not just to yourself.

Psychological research has shown that once you know something, you falsely assume others do too. This is called the ‘curse of knowledge’ and it shows up in the way you talk and write. When you hire me, you avoid the curse and ensure your audience understands your key messages from the start.

How we’ll work together

We’ll meet in-person or online to discuss your needs. I’ll sketch out an outline and synthesise your ideas into clear messages. You can give me resources to work with and I’ll do some research about your industry and competition if needed. Then, I’ll start drafting and send you my work as I go. You’ll give me feedback and together we’ll create content that you’re proud of.

Fees

You can pay me on a daily or hourly rate. I can give you an estimate for your project once I learn about your needs and expectations.

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Proposal Writing

If you have a great idea for a product or service, especially one with social impact, public funds may be available to support it. I can write winning proposals for any government institution, from the European Commission to USAID that clearly and convincingly sells your idea and connects with evaluators.

Puzzle master

Writing proposals is like putting together a puzzle. You have lots of complicated parts to fit together in a coherent way. I’ve become a master at proposal puzzles because I don’t just write; I challenge you to create a compelling strategy that can win.

I ensure that your concept responds directly to the Call for Proposals, which may require readjusting or repackaging your product or service. I’ll work with you to write logical objectives and results that include keywords and ideas from the Call. We’ll identify gaps in your concept from the start and I’ll support you in finding partners to fill them.

Once we have a strong strategy in place, I’ll go to work drafting in my signature clean and concise style. When I’m done putting all the puzzle pieces together, you’ll have a great proposal that you’re proud to submit.

It’s a team sport

Proposal writing is a sport best played as a team. My most successful applications have benefited from a financial manager who can develop the budget and negotiate financial agreements with partners. It also works well to have administrative help to gather documents from bank statements to CVs. If you don’t have the support you need internally, I have some talented friends who can help.

How we’ll work together

I’ve worked with clients side-by-side in their offices and exclusively online. In one case, we never met in person, but we submitted a great proposal and had lots of fun along the way. Doing business remotely has never been so easy with Skype and FaceTime and project management tools like DropBox and BaseCamp.

Since we’ll have a firm deadline to meet, we’ll start as soon as the contract is signed. I’ll manage a calendar with key dates and deliverables to keep us on track and maintain momentum.

Fees

My fees typically include a combination of a service fee to cover my costs and a win fee.

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Editing

No matter what your profession or rank, you can benefit from a second pair of eyes to polish your messages, improve your style and fix typos. Even best selling authors will freely admit that they use editors to critique their work and bounce ideas off. My editorial service is especially useful if English is not your first language and you need careful proofreading.

What I edit

While I can edit almost anything, I most commonly work on:

  • Website copy
  • Reports
  • Brochures
  • Newsletters
  • Speeches.

My editorial style

With my editorial style, your sentences will be simple, direct and concise, just the way the English language reads best. Your ideas will seamlessly flow in a logical sequence that persuades and intrigues the reader. Your taglines will be memorable with ‘sticky’ words and ideas. When I’m done, readers from any background will be able to understand the key messages.

Outside consultants are better

I don’t need to be an expert on your business to edit for you. It’s actually better to have an outside consultant like me to ensure that you speak to your target audience and not just to yourself. Psychological research has shown that once you know something, you falsely assume others do too. This is called the ‘curse of knowledge’ and it shows up in the way you talk and write. When you hire me, you avoid the curse and ensure your audience understands your key messages from the start.

How we’ll work together

We’ll meet in-person or online to discuss your needs and expectations. Once we’ve signed a contract, I’ll start editing. If needed, I’ll do some research about your industry and competition. I’ll send you completed drafts and you’ll give me feedback until we create a finished product that you’re proud of.

Fees

You can pay me on a daily or hourly rate. If you send me a sample of your content, I can give you an estimate of how long it will take to complete the work.

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Editing Job Applications

You only get one chance to impress a perspective employer with your application. One error or misjudgement can cost you the job of your dreams, especially in this increasingly competitive environment. Don’t forgo an opportunity to have an experienced editor perfect your application so that you get the interview, and hopefully the job.

Telling your unique story

Your application reveals who you are, how you think and what you can do. It is a snapshot of your professional history and it’s unique to you. I’ll help you to tell your story in compelling ways that relate to the values and needs of employers. As an outsider, I can see you and your accomplishments in ways that you often can’t. Let me position your story in ways that will impress and excite your dream employer.

What I edit

While I can edit almost anything, I most commonly work on:

  • Cover letters
  • Resumes
  • CVs
  • Teaching statements.

How we’ll work together

We’ll meet in-person or online to discuss your needs and aspirations. Once we’ve signed a contract, I’ll start editing. In the process, I’ll learn more about you and your life story so that I can add new elements to your application as needed. I’ll send you completed drafts and you’ll give me feedback until we create an application that you’re proud of.

Fees

You can pay me on a daily or hourly rate. If you send me a draft application, I can give you an estimate of how long it will take to complete the work.

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Coaching

Writing is a craft that, while some are naturally gifted at, anyone can learn. I offer coaching to individuals and groups on the elements of style to help you achieve your personal or professional writing goals.

Learning the craft

I can teach you to write with the clear, concise and compelling style that you’ve always admired. I’ll show you how to write with the crisp, direct sentences that make the English language so ideal for business. When we’re done, you’ll no longer struggle to order your ideas into a logical structure or spend hours reorganising your paragraphs. All that criticism that your writing is too academic or easily misunderstood will disappear. You’ll finally have the tools and confidence to write the way you want, and advance your career in the process.

My approach to coaching

Coaching for me is not simply about teaching you the elements of style. I’m an analytical coach who will take the time to get to know you or your organisation so that I can better understand the experiences and ideas that underlie your writing style. I’ll challenge your assumptions and teach you to think differently about the way you communicate.

How it works

Our relationship will begin with an in-person or online meeting to discuss your individual or group needs and goals. Once we’ve signed a contract that outlines the scope of our relationship, we can begin regular coaching sessions that can take place in-person or online. Coaching will be concrete and practical using assignments that you select. You’ll have regular opportunities to assess your progress and the efficacy of my coaching so that we can meet your goals as quickly as possible.

Fees

Coaching packages are available in three different tiers: a Budget Package (one month), Intermediate Package (three months) or Advanced Package (six months). In addition to regular coaching sessions, Packages include an initial assessment of your writing style and an action plan that summarises your progress and my personalised recommendations.

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Coaching Students

Are you applying to college or university in the United States or United Kingdom? The best schools are incredibly competitive today with top students applying from around the world. You need an experienced coach to get you the acceptance letter you’ve been dreaming about. I’ve helped students from all backgrounds to write essays that tell their unique life story in compelling ways and complete applications that are error free. Let me coach you to success.

Experienced advice

I know what it takes to get that coveted acceptance letter from highly competitive schools because I’ve done it myself. I have a Master degree from Georgetown University in D.C. and a Bachelor degree from Hamilton College, a top liberal arts school in New York. Since then, I’ve had the pleasure of helping students from all backgrounds to write applications for highly selective schools around the world.

My services

I offer students a range of services to help you achieve your higher education goals, including:

  • Coaching on the admissions process
  • Editing services for all parts of the written application
  • Mock interviews to ensure you make the best case to admissions officers
  • Writing training so you can write A+ essays for professors.

How it works

I can coach you wherever you are, in-person or online.

Fees

You can pay me on a daily or hourly rate.